Jiyara

Discover the Jiyara Collection by JOVI India — a premium range of handcrafted ethnic wear for kids. Thoughtfully made with pure cotton and mulmul fabrics, Jiyara blends traditional Indian design with modern comfort. Explore kids' kurtas, lehengas, dresses, and festive sets, all created to keep your child stylish and free to move. Perfect for weddings, festivals, family gatherings, or everyday ethnic flair, each piece features vibrant prints, gentle dyes, and breathable silhouettes. Designed to celebrate childhood while honoring Indian roots, the Jiyara Collection is where comfort meets culture.

Elevate your little one’s wardrobe with handmade kidswear that’s safe, sustainable, and joyfully desi — only at JOVI India.

50 products

Artisan Craftsmanship

Handcrafted with care, each piece reflects the skill and dedication of our artisans.

Exclusive Designs

one-of-a-kind designs that stand out from the mass-produced fashion crowd.

Sustainable Practices

Commitment to choosing materials and ethical production methods for a greener future.

Customization Options

Offering customizable options, ensuring a personal touch in every garment.

Limited Edition Collections

Embrace exclusivity with limited edition collections

Quality Materials

Selecting the finest fabrics to guarantee a luxurious and comfortable experience.

Storytelling Through Fashion

Every piece tells a story, connecting the wearer to the rich narrative of the handmade process.

Empowering Women Artisans

Having local communities with 50% women artisans, fostering a positive impact on livelihoods.

Attention to Detail

Meticulous craftsmanship ensures impeccable detailing for a refined and elegant finish.

Fair Making

Supporting local artisans by creating quality accessories with the help of nearby craft groups.

Supporting New Businesses

Supporting small boutiques and pop-up owners by accepting small quantity orders and customisations.

Artisan Craftsmanship

Handcrafted with care, each piece reflects the skill and dedication of our artisans.

Exclusive Designs

one-of-a-kind designs that stand out from the mass-produced fashion crowd.

Sustainable Practices

Commitment to choosing materials and ethical production methods for a greener future.

Customization Options

Offering customizable options, ensuring a personal touch in every garment.

Limited Edition Collections

Embrace exclusivity with limited edition collections

Quality Materials

Selecting the finest fabrics to guarantee a luxurious and comfortable experience.

Storytelling Through Fashion

Every piece tells a story, connecting the wearer to the rich narrative of the handmade process.

Empowering Artisans & Women

Having local communities with 50% women artisans, fostering a positive impact on livelihoods.

Attention to Detail

Meticulous craftsmanship ensures impeccable detailing for a refined and elegant finish.

Fair Making

Supporting local artisans by creating quality accessories with the help of nearby craft groups.

Supporting New Businesses

Supporting small boutiques and pop-up owners by accepting small quantity orders and customisations.