Cotton

Stay effortlessly stylish with JOVI India’s Cotton fabric collection, designed for comfort, versatility, and timeless appeal. Crafted from breathable, natural cotton, these outfits are perfect for everyday wear, festive day events, work looks, and travel-ready wardrobes.

With delicate hand block prints, subtle embroidery, and easy silhouettes, each piece reflects modern Indian aesthetics rooted in tradition. Whether it’s a kurta set, Anarkali, or co-ord, our cotton styles offer a perfect balance of style and softness — made to move with you through every season.

234 products

Artisan Craftsmanship

Handcrafted with care, each piece reflects the skill and dedication of our artisans.

Exclusive Designs

one-of-a-kind designs that stand out from the mass-produced fashion crowd.

Sustainable Practices

Commitment to choosing materials and ethical production methods for a greener future.

Customization Options

Offering customizable options, ensuring a personal touch in every garment.

Limited Edition Collections

Embrace exclusivity with limited edition collections

Quality Materials

Selecting the finest fabrics to guarantee a luxurious and comfortable experience.

Storytelling Through Fashion

Every piece tells a story, connecting the wearer to the rich narrative of the handmade process.

Empowering Women Artisans

Having local communities with 50% women artisans, fostering a positive impact on livelihoods.

Attention to Detail

Meticulous craftsmanship ensures impeccable detailing for a refined and elegant finish.

Fair Making

Supporting local artisans by creating quality accessories with the help of nearby craft groups.

Supporting New Businesses

Supporting small boutiques and pop-up owners by accepting small quantity orders and customisations.

Artisan Craftsmanship

Handcrafted with care, each piece reflects the skill and dedication of our artisans.

Exclusive Designs

one-of-a-kind designs that stand out from the mass-produced fashion crowd.

Sustainable Practices

Commitment to choosing materials and ethical production methods for a greener future.

Customization Options

Offering customizable options, ensuring a personal touch in every garment.

Limited Edition Collections

Embrace exclusivity with limited edition collections

Quality Materials

Selecting the finest fabrics to guarantee a luxurious and comfortable experience.

Storytelling Through Fashion

Every piece tells a story, connecting the wearer to the rich narrative of the handmade process.

Empowering Artisans & Women

Having local communities with 50% women artisans, fostering a positive impact on livelihoods.

Attention to Detail

Meticulous craftsmanship ensures impeccable detailing for a refined and elegant finish.

Fair Making

Supporting local artisans by creating quality accessories with the help of nearby craft groups.

Supporting New Businesses

Supporting small boutiques and pop-up owners by accepting small quantity orders and customisations.